Browsing by Subject "Online technology readiness"
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Readiness of the hospitality industry to adopt on-line marketing technology in Mpumalanga
(North-West University (South Africa) , Potchefstroom Campus, 2016)The study examines the readiness of the hospitality industry in Mpumalanga, South Africa to adopt online marketing technologies by considering what online marketing technologies are currently adopted in the industry, what ...
