Browsing by Subject "direct marketing"
Now showing items 1-1 of 1
-
Examining the use of communication activities within SMEs in the Vaal Triangle
(North-West University, 2019)Small and medium enterprises (SMEs) have a very important role to play in the South African economy. Not only do they contribute to the country's Gross Domestic Product (GDP), but they also create jobs to remedy the problem ...