NWU Institutional Repository

Analysis of internet banking adoption in Gaborone's working class and University students

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Internet banking is strongly making a mark in our day to day life, especially in the developed countries where there is high internet connectivity. This study looked into the level of internet banking adoption in Gaborone's working class and university students. It went further to find out factors which promote and those which hinder internet banking adoption. This study found that the level of internet banking was just over 32% in both working class and university students, which is reasonable for a developing nation. The findings were extrapolated to the whole nation to just over 2% internet banking adoption. This was mainly due to very low internet connectivity in the small villages and rural areas. Factors which promote internet banking adoption were perceived ease of use, perceived usefulness, and compatibility. Hindering factors were lack of trust and awareness about internet banking. The promoting and hindering factors were almost similar to findings in previous studies.

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MBA North-West University, Mafikeng Campus, 2014

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